Assessment LR

1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential)

www: Good clear answer for question 1

ebi: lack of theory on qu3, more detail on csps,responses need to be longer2) Focusing on the BBC Life Hacks question, write three ways it helps to fulfil the BBC's mission statement that you didn't include in your original assessment answer. Use the mark scheme for ideas.

• two step flow is useful because of how it explains why audiences would be convinced by Welles broadcast.
• Gerbner’s idea of ‘mean world syndrome’ is perhaps reinforced by the reported audience reaction to the broadcast.

BBC helps fulfil its educational remit by allowing listeners to contact the show via text, phone or social media to share their problems.

3) Question two asked you how useful media effects theories are in understanding the audience response to War of the Worlds. Complete the following:

Gerbner's Cultivation theory: useful or not useful? Why? 

you can talk about how the audience is so inter-grained in the media that they think everything is real.

Frankfurt School's Hypodermic Needle model: useful or not useful? Why? 

The audience will take in anything they are given by the media.

Stuart Hall's Reception theory: useful or not useful? Why? I did not use this because the readings do not relate to the audience response.

4) Write a full essay plan for the 25-mark Magazines question. The mark scheme contains plenty of ideas you can use here. Your plan should include notes/bullet points addressing the following:

Introduction: one sentence answering the original question and laying out your argument clearly.

Paragraph 1 content:

it has shown a recent decline whereby also showing a decline in success too
Men's Health have reached 500,000 people online and uses social media to promote their products.
Men's Health also offers incentives which is important for motivation. Incentives being discount codes for e.g. Protein Powder

Paragraph 2 content:

Men's Health Health is considered a mass magazine whereby the audience demographic ranges between 25-45 who are fitness orientated
1,000,000+ readers of their magazine
Men's Health also has brand loyalty making the readers not a 'one time reader'.

Paragraph 3 content:

Opposite to Men's Health making it a niche magazine.
Very Liberal and left-wing
As it is becoming more politicised and 'woke' it may also suffer from losing audiences 

Paragraph 4 content:
Demographic age ranges over 27+ , targeting a mature, White middle class women
25,000 readers

Paragraph 5 content:

Conclusion: sum up your argument a final time in one sentence

5) Finally, identify three key skills/topics you want to work on in A Level Media this year before the final exams in June.